I was enlightened when I read the blog from Joshua Porter titled “The blog is the new resume” on how some companies in their recruitment efforts would look to make decisions on job candidates based upon the set-up and communication lines from their individual’s blogs. The first thought that came to mind was: What jobs exactly are these where company’s will look to review an individual’s blog? To me it would only make sense for me as a company to read an individual’s blog if that person is some sort of writer or columnist where I in the company’s shoes will want to see the quality of that person’s work as well as that person’s mind set it his/her communication of various issues. I would certainly not care to read the blog of say an accountant, a doctor or even a technology specialist.
I view blogs as a communication medium to share ideas and be able to draw deep perceptions and view of one’s audience. Hence as a job recruiter I would look for such individuals who had this capacity to draw people to their blog articles especially those issues of relevance. Large traffic to a blogger’s website would indicate to me that the individual is communicating well with an audience and I as a recruiter will be more than inclined to evaluate the context of the blogger’s message. I would be aware that no matter how excellent a resume appears for a writer, being able to draw an audience is more important that just excellent technical writing ability. I will however start my review from the resume. The writer’s blog to me will be icing on the cake if well written and able to generate large internet traffic/hits for the type of audience the company wants to attract. The same analogy holds true in other endeavors like business: innovation is worthless without a market!
I view blogs as a communication medium to share ideas and be able to draw deep perceptions and view of one’s audience. Hence as a job recruiter I would look for such individuals who had this capacity to draw people to their blog articles especially those issues of relevance. Large traffic to a blogger’s website would indicate to me that the individual is communicating well with an audience and I as a recruiter will be more than inclined to evaluate the context of the blogger’s message. I would be aware that no matter how excellent a resume appears for a writer, being able to draw an audience is more important that just excellent technical writing ability. I will however start my review from the resume. The writer’s blog to me will be icing on the cake if well written and able to generate large internet traffic/hits for the type of audience the company wants to attract. The same analogy holds true in other endeavors like business: innovation is worthless without a market!
1 comment:
For job hunting, I think the blog could not be relevant for writers and columnists but also for technical positions. Looking at someone's blog not only shows their communication and writing skills but if the blog is of a technical nature, it could give the hiring manager a better idea of the areas of expertise of the candidate. A blog is a fantastic way to showcase the depth of expertise or involvement in a technical subject area. If by chance, the person also generates traffic to the blog, then that's just icing on the cake. Also, one more thing that some technical blogs can show is the willingness of the author to share his/her knowledge with others which is a great selling point to hiring managers.
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